If your wondering whether starting a cosmetic business in Kenya is a good idea, we are here to confirm to you that yes it is indeed one of the most lucrative and profitable business in Kenya due to its increased demand in the market.
Below is how to start your e-commerce business in cosmetics;
1.Business plan: Develop an extensive plan outlining your products,target market and financial projections. A business plan helps you to structure,run and grow your new company is registered under relevant authority and acquire your business licence with the Kenyan government.
3.Domain and Hosting:Now that you do have your business name, you can use it as your domain name. You will also need a web hosting company to host your website. At sasaspace we offer the best web hosting site that is fast and reliable.
As a web hosting company and web design we’re not only the best but we also ensure to give you the best set up for your company/store.
4.Choosing cosmetic products to sell: While there are variety of products in the market to sell,pick the one that suits your target market best either locally, internationally or both.
5.Set your budget: Budgeting is critical to the business success as it helps plan for growth, prepare for emergencies, identify inefficiency and track your cash flow.
6.Contact information: Make sure to add your contact number and address if you have a physical store for the customers who would want to interact with you physically. If you only run your business only online, make sure you have a functional business contact that should be online 24/7.
7.Advertise your business: Since you have your online store ready, make sure to advertise your business in all social media platforms since your target audience is on social media and also link your websites information on those platforms.To bring traffic to your store you can also consider doing paid promotions so as to reach your potential clients.